SEO

Drive traffic to your website by achieving page 1 rankings in search engines for valuable keywords.

  • An initial audit that includes a competitive review and keyword research is completed in order to build a project plan that has a clear plan for success.
  • On-page optimization & internal linking is set up to maximize rankings
  • Landing page creation and optimization is put in place for each keyword
  • Monthly link building and content outreach takes place in order to augment ranking growth

Discovery

Learn about the client's business, website, and competitors in order to provide clear documentation to be used throughout all other stages of the project.

  • Project Brief
    Define client information & business goals along with all required information to properly complete discovery process.
  • SEO Audit
    Create baseline for current website SEO performance based on analytics and onsite & offsite factors.
  • Keyword Research
    Define potential target keywords based on business goals outlined in the Project Brief and opportunities found in the SEO Audit.
  • Competitive Analysis
    Define SEO competitors based on Keyword Research and determine areas of opportunity and risk.
  • IA Overview (optional)
    Produce suggestions for improving site performance based on user experience and navigation.

The blog fundamentals

SEO is both an ‘Art and a Science’

To many, SEO is a numbers game...and in many ways that can be true. However by understanding your business model first and foremost, then undertaking diligent research we can show you the size of the opportunity for your business.

We then ‘read’ into the numbers and consider elements such as ‘intent to buy’ and other user behaviours to ensure we maximise your SEO efforts, attracting pre-qualified customers to your website whilst driving conversion rates.

“It’s not the tools you use, but how you use the tools”

CODEISTIC